Watching a movie that interests you is nice.
Watching a movie that makes you feel good is better.
Watching a movie that validates your major and makes you feel like a future superhero is the best.
Watching Objectified completes all three of these.
photo: www.objectifiedfilm.com
Objectified is a documentary by Gary Hustwit. This film is amazing, just to get that off my chest right now, it focuses on the things we use, how we used them, and how these things are created. The film interviews designers from all around the world and listens to them speak about not only their own personal theories about design but them speaking to the broader essence of design on a global scale.
The film was set up so beautifully. The interviews and scenes that related to each formed a pathway, cutting back and forth to slowly build to the final point. Each person added to what the one before them, maybe refraise or offering a different viewpoint but all the while building this framework of design for the viewer to take in. The movie was very visually stimulating offering not only views of designers at work but detailed shots of the objects that are being talked about. The film covers not only the atheistic aspects of design but delves into the growing ethical end of the field. Hustwit goes out of his way to point out the ethics that designers are facing now and will have to face in the future. The sustainability of products was shown by various designers in a creative practical way. What really interested me was watching the IDEO exercise of the sustainable toothbrush design.
This was such a fun film and I think it works on a level that will interest not only Designers but anyone interested in where there things came from. The accessibility of the film is a strong point, it allows people an inside look without all the industry jargon that most people would not understand. It also integrates music, fun music to its own benefit.
Seriously guys, go and see it.
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PS check out Hustwits site for the film here, and keep updated on his blog.
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